The Zimmiz have landed! Zimmiz is not like other plush toys… it has personality and interacts with your child. Simply download the Zimmiz free app onto your iPhone or iPod and insert it in the Zimmiz plush toy body. Zimmiz responds to your childs’ touch, movement and sound. It’s hours of animated fun. The scope of work involved developing audio codecs for the Zimmiz app that can detect subliminal audio sequences in external audio media. The sequences can be used to synchronise Zimmiz behaviour to external events, such as laughing at a funny joke in a movie or singing along to a favourite song.